Femstreet

Common and costly product messaging mistakes; How to write a great fundraising blurb; The art of giving and receiving feedback

Lessons from failing to find PMF; Sales forecasting 101; Setting up your exit strategy

Why you should build your culture like a product; Moats for generative AI applications; Measuring personal growth

Characteristics of successful consumer founders; The career benefits of self-management; Shifting positioning as your product matures

Tricks for running GTM experiments; Running a startup during pregnancy; A guide to the wedge marketing strategy

Building a Business that Endures

Lessons from going Multi-Product; Why positioning fails to make the jump from Marketing to Sales; How to get buy-in for your Marketing work internally

Empowering the CFO suite and B2B workflows

How to approach mid-market GTM; Building customer-centric products; Communicating deadlines at work

Building a sustainable company without running out of runway; The good, bad, and ugly of doing interim work; The art and science of Product Marketing

What it means to be an interim leader; Early stage Enterprise sales tactics; How to retain top talent

How to create buy-in and move immovable things; To Interim CMO or not?; Ten commandments of consumer behaviour