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Meet the female leaders running Open AI, Slack & Bumble; Choosing the right marketing channels; A performance review system for your company
Where women lead, shape, and fund the future.
Happy Sunday, friends - welcome to Femstree't’s life online. I’m Sarah and this is the 278th edition of Femstreet.
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OpenAI’s CTO Mira Murati will step in as interim CEO, replacing Sam Altman. The 34-year-old engineer from Albania has been managing the development and distribution of ChatGPT and DALL-E for years. Salesforce names Denise Dresser to succeed Lidiane Jones as CEO of Slack. Slack’s current CEO Lidiane Jones will be stepping into a new role next year as the CEO of Bumble as Whitney Wolfe Herd is stepping down after a decade at the helm. Growing up in Brazil, Jones is someone who never takes the ‘safe route’ in her career. Melinda French Gates wants to redefine what a ‘smart bet’ in venture capital looks like. Romanian-born Lisa Popovici raises $4.7M for her customer service-focused AI company Siena. Female Founders Fund run by Anu Duggal looks to raise $75M for its new fund. All social networking apps fall on a spectrum from love to fame: here’s a framework for social applications. GTM tactics every founder needs to thrive in today’s market.
Looking for a fresh start for your brand in the new year?
From builders and investors in our universe…
Choosing the right marketing channels
“We’re only doing cold outbound. Is that okay?” “We’re only doing paid search. Is that okay?” The truth is, you need to pick channels that will work for your startup specifically. Emily Kramer highlights common questions regarding channel selection and emphasizes the need to avoid falling into the trap of random acts of marketing. She provides guidance on selecting channels that align with your company’s audience, market, stage, and marketing advantages…Read more.
How to grow while you execute
You typically have the most impact in your career when you are learning the least, and you tend to learn the most when you are least effective. When you get comfortable in your job, it’s easy to get complacent. Deb Liu on the challenge of balancing learning and impact in demanding roles and strategies for balancing the two…Read more.
A complete performance review system for startups
It’s that time of the year again: Annual performance reviews! Performance review cycles are especially tricky for early stage companies because they’re a huge time suck for the whole company. Molly Graham shares her performance review system, which aims to minimize the energy drain while getting those benefits and outlines the steps, tools, and timelines that you’ll need to set up peer review cycles, calibrate reviews, and calculate salary/equity raises…Read more.
How to land a job at a fast-paced startup
Landing your first startup job can be an intimidating challenge, but there are several ways you can make it more manageable. From embracing take-home projects to clarifying your work and talking points, these strategies can help you prepare and stand out. Whether you’re interested in getting hired at a startup or you’re just curious about what it takes to land at one, Wes Kao shares her best advice…Read more.
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