A Treasury playbook for startups; $1M to $100M in 20 Months; When to kill a startup idea and pivot
Where women in tech lead, shape and fund the future.
Welcome to Femstree't’s life online. I’m Sarah and this is the 261st edition of Femstreet. A big welcome to all of our new subscribers who joined us over the past week!
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Amboy Street Ventures run by Carli Sapir closes a $20M fund to invest in women’s health and sexual wellness. Robinhood COO Gretchen Howard is retiring at the end of the year. Exploring the role of technology and AI in the loneliness epidemic. Are babies a luxury item? Crypto knows it has a gender gap problem. But what’s the fix? A Treasury and financial risk management playbook for startups. Better interfaces, better products. Going from a consumer to a producer.
A message from The Average Joe
The “IKEA Instructions for Investing
Assembling IKEA tables got you feelin’ like the Steph Curry of furniture?
The Average Joe will turn you into the Marie Kondo of investing. Organized, calm and ready to conquer the markets. Their newsletters are the “IKEA instructions for investing” — short, simple and concise — and filled with market trends and insights.
But you don’t read IKEA manuals on your spare time and you wouldn’t read financial publications for fun. Until now…
From builders and investors in our universe…
$1M to $100M in 20 Months
In the early stages of setting up your SaaS business, it’s always a good idea to invest time thinking about the direction you want to take. Identifying a direction is just the starting point. The path to success is filled with challenges at every milestone. Deel’s Shuo Wang shares the challenges faced at critical stages of the company’s growth journey, the lessons learned from finding product focus, optimising for revenue potential and how they grew to $100M ARR in just 20 months…Read more.
What do modern business models look like?
In recent years, F1 has been able to crack the US market, while the NBA has seen a steady but gradual decline in its viewership. F1 made it easy for non-fans and casual fans to dip their toes into the sport throughout its season. The NBA didn’t. The same can be said for video game companies that have done an exceptional job at double- or triple-dipping into their value chain to generate revenue. Roxine Kee explores how companies penetrate new markets and experiment with new business models…Read more.
Lessons in immersive user research on the path to product-market fit
Starting a company is hard and you’ll be much better at sticking through the hard periods if it’s something you are passionate about. You can start by making a list of problems you care most about in the world. Binti’s Felicia Curcuru shares how to experiment with problem-solution fit and why it’s okay to pivot hard…Read more.
When to kill a startup idea and pivot
Many startups fail because they don't recognise the signs that their product isn't working and continue adding more features. You’re not married to a product idea. In fact, great founders change their idea when needed without abandoning their vision. Zoe Chew explains how to tell if it's time to pivot or kill a product idea…Read more.
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In case you missed it
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