Discover more from Femstreet
Utility tokens from real-world companies; How to avoid a ‘Great Resignation’ fate; Insights into the VC diligence process; DAO inspired community-led marketing
Where women in tech lead, shape and fund the future.
Hi, welcome to Femstree't’s life online. I’m Sarah and this is the 235th edition of Femstreet. The most clicked post from last week’s curation was How to prepare your GTM for a downturn. If you like the content in this newsletter, please like it above and share it with friends.
Mathilde Collin of Front raised a $65M Series D on a $1.7B valuation. Front was co-founded and is led by a woman, with 80% women in executive roles, 50% in management. Former operators Ashley Mayer, Toyin Ajayi, Lindsay Ullman and Jackie Nelson launch $12.5M investment vehicle Coalition. Sao Paolo based MAYA Capital, led by Lara Lemann and Monica Saggioro, closed $100M in capital commitments for its second fund. Are we manifesting a recession? Backstage Capital founder Arlan Hamilton announced the firm reduced its staff from 12 to three employees after pausing net new investments. The La La Land life (behind paywall) of VC Brianne Kimmel and the secret behind her success. Austin-based True Wealth Ventures, led by Sara Brand and Kerry Rupp, raises a second fund of $35M to back women-led startups. Leverage all these growth motions x levers combos in your growth model to beat your competition. GTM motion for decentralised conversations.
A message from On Deck Founders
Meet other founders. Build great things.
On Deck Founders (ODF) is a community of 2,500+ founders starting companies together. ODF blends virtual and IRL experiences with high-leverage programming and world-class support to guide you from navigating the idea maze to raising your next round. Meet new teammates, test ideas, access $825k in perks, and leverage the community for feedback, customers intros, and early adopters for your MVP.
From builders and investors in our universe…
How the VC diligence process works
Diligence, huh?! These days, investors are taking more time to diligence companies. But how does the decision process work, and why does it take a few days or longer? While it differs from firm to firm, Allison Weil Lechnir of Hyde Park Venture Partners shares what makes VCs tick and how they diligence your company without being experts in the space…Read more.
How to avoid a ‘Great Resignation’ fate
Last year, 47 million people left their jobs by choice, as they didn’’t feel valued and supported by their managers. As leaders, how can we help foster cultures where people feel valued, recognized, and energized? Annie Wickman of Forerunner Ventures explains how to better support your employees and fix things before it’s too late…Read more.
Utility tokens from real-world companies will drive the next wave of crypto adoption
Real businesses are only waking up to the power of tokenization. Death of speculation in the bear market gives breathing room for real innovations in tokenization. Companies with viable products that manage to integrate utility tokens into the existing business model early will be handsomely rewarded, while driving crypto adoption forward. Tascha Che on how a traditional business can benefit from utility tokens…Read more.
Ways to embed your company values into your company onsite
Planning your next onsite? Are there activities or opportunities where people can stretch their imaginations and demonstrate their skills in new ways? Is there time for team bonding and informal ‘hanging out’? Ashley Williams of Whereby on how to approach bringing a team from 17+ countries together and maximising time together.…Read more.
DAO inspired community-led marketing
How do you run DAO marketing without… being a DAO? Even though a great product is essential for success, building a strong community with community-led marketing can help spread an idea. Future marketing campaigns can be run by people who have the power to vote on the proposals, which then require community support to become successful. Anastasia Nesterova of PARSIQ shares the key DAO marketing principles for you to apply…Read more.
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In case you missed it
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Written by Sarah Nöckel, Investor at Northzone. Born in Germany. Based in London