How to win candidates; The future of DAOs beyond tokens; Memes & marketing
Where women in tech lead, shape and fund the future.
Hi, welcome to Femstreet! I’m Sarah and this is the 220th edition of Femstreet, a weekly newsletter featuring must-read content by female CEOs, operators, and investors. The most clicked post from last week’s curation was The web3 talent gap. If you like the content in this newsletter, please like it above and share it with friends.
Big win for Coatue and European founders: Sarah Cannon leaves Index and joins Coatue as GP to lead its European expansion. Mandela SH Dixon of Founder Gym joins All Raise as new CEO to lead its next chapter. Jocelyn Cheng will spearhead Luno (part of Digital Currency Group) to back 200-300 fintech and crypto/web3 startups globally, and lead an all-female team of five. Multiples in Web2 and Web3. Interested in becoming an LP? Lolita Taub is raising $10M for Ganas VC, an early-stage fund investing in Web 2 & 3 community-driven companies in the US and LATAM. Getting started as digital health founder. Common terms you might see on a term sheet.
A message from Affinity
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What founders, startup operators, and investors are talking about…
The future of DAOs beyond tokens
In their current state, DAOs often don’t adopt blockchain tools other than the financial primitives, leaving them largely open to speculation and corruption of bad actors, perhaps even like those we often see in the traditional corporation. Katie Chiou of Coinbase Ventures and FWB dives into the current state of DAOs, and warns of their current limitations. Great perspective and warning for all DAO contributors…Read more.
Your company culture framework
It’s common for aspiring founders to keep a list of potentially promising startup ideas in their note-taking app of choice. It's decidedly less common for them to maintain a “company building notebook”. Laura Del Beccaro of Sora always found herself in that bucket. She offers a concrete framework for ensuring culture shows up in values, hiring, performance management, and leadership… Read more.
Insights from Dropbox through hyper growth
Vicki Peng joined Dropbox in 2013 at 300 employees, just before the company hit hyper-growth. There was no business product (Dropbox for Teams) no CFO, COO, etc.) and she left at 1,800 employees three years later. She shares valuable lessons on the natural aggregation of talent, product ethos and the importance of having a broad global perspective…Read more.
How to win candidates
The competition for talent is fierce. Founders go to extraordinary lengths to win over and retain talented people. Allison Pickens on how to do “candidate discovery” in the way you’d run a discovery call with a prospective customer, how to design your hiring process like a product, and whether it’s a good idea to win a candidate based on compensation…Read more.
The era of memes and marketing
Should or shouldn’t marketing teams use them? It’s safe to say your brand, which is connected to you, will directly see the effects of it - maybe in a good or bad way. If your marketing team considers memes mainstream, it needs to be executed fast. Speed is crucial to make a meme last long, it’s a matter of being in the show altogether or being last. Ritika Mehta on how to do marketing with memes best…Read more.
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Featured Jobs this week (remote if not stated otherwise)
👉 Director of BD @Valora
👉 Head of Brand & Content @Photoroom
👉 Solutions Architect, Developer Relations @Forte
👉 FP&A Manager @SwagUp
👉 Product Engineer @Praxeo
👉 Business Development Lead @Tilt
👉 Mobile App Dev @Mana
Check out all the open roles or post your own here.
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In case you missed it
The Minimum Viable Finance Set Up - for everyone
Community-Led Growth Nirvana - for everyone
Me, My Teen Self and Instagram - for everyone
How to set up a modern GTM motion for a SaaS startup. - for everyone
Are sports cards the future of retail investing? - for everyone
8 things to think of when first angel investing - for members only
How to build and scale a remarkable startup without compromising on people or culture - for members only’
See you next Sunday, thanks for joining us this week! 👋
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