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Learning psychology; How to effectively use the rest of the year as a startup
Where women in tech lead, shape and fund the future.
Thanks for opening Femstreet today. I’m Sarah and this is the 208th edition of Femstreet, a weekly newsletter featuring must-read content by female CEOs, operators, and investors. The most clicked post from last week’s curation was How to become a feedback magnet. If you like the content in this newsletter, please like it above and share it with friends.
Home remodeling platform Houzz led by CEO Adi Tatarko, last valued at $4B, hires Goldman for its IPO in 2022. The sad story of a company that continued to raise millions of dollars even as its founding partnership imploded: Erica Johnson and Alyson Watson of Modern Health, valued at $1.17B, were the types of co-founders who would sweat in SoulCycle together… then came lawsuits. Microsoft Excel influencer Kat Norton manifested her way into making six figures a day. Waymo’s co-CEO Tekedra Mawakana on the next stop for driverless cars. Who is really a Web3 expert? Cold emails done the right way. 23andme founder Anne Wojcicki married into wealth and was ignored until she made her own fortune. The hot new trend for hedge funds: female founders. This 24-year-old artist has made over $300K in 10 months selling NFTs. Six steps to land a product design job.
Lauren Reeder, ex Segment, joins Sequoia as Partner.
Zoe Chambers joins Frontline Ventures as Partner.
COO of Github, Erica Brescia, is moving into VC. 👀
A message from Trapital
Gain insights from hip-hop's growing influence
Hip-hop is one of the most influential forces in our economy. It shapes how we speak, how companies build their brands, how partnerships get formed. Trapital was started to keep you ahead of the moves that start in hip-hop and shape the rest of the business world. Each week, Dan Runcie breaks down stories like Beyonce's sales funnel, Cash App's hip-hop tactics, Rihanna's Fenty empire, and more. You'll join 13,000 execs, founders, marketers, and investors who read Trapital every week.
What founders, startup operators, and investors are talking about…
Why crypto might be the answer to POC’s creator’s tech problems
People of colour over index as adopters of most social media platforms. This outsized early adoption and high-engagement trend is so well known that Clubhouse famously courted Black, Latino and Asian influencers leading some to wonder if their high valuation was partially due to their use. But the next frontier is ownership. Lightspeed’s Mercedes Bent on how more people of colour can become owners and build wealth…Read more.
How to effectively use the rest of the year as a startup
2021 is coming to an end soon. It’s time to celebrate wins and start setting goals for the new year. Elizabeth Yin of Hustle Fund on how to mitigate burnout / fatigue, strategy planning and why you should not start to fundraise now…Read more.
How Stripe scaled
Stripe’s currently valued at $95B which makes it the most valuable private company ever produced by the Valley. Claire Hughes Johnson joined 7 years ago as COO and shares her learnings on metrics, internal meetings and aligning the company…Read more.
The new go-to-market playbooks for digital health startups
Digital Health is currently one of the fastest growing segments in the VC-funded universe. Behind the current growth of the digital health market is a revolution in how digital health companies go-to-market. Julie Yoo of a16z on how novel payment models, rising healthcare costs, shifting financial responsibilities, a consumer preference for virtual-first experiences, have fundamentally rewired the healthcare value chain…Read more.
When everyone deploys logic, the problems solvable by logic go away and what’s left are the ones that could use a dose of psychology. Solutions rooted in psychology rarely require an army of engineers. They fit within any budget. Linda Zhang on how Instagram created the illusion of speed, how a flawed feature turned into a hit product, and why it helps to start with bright spots when you join a new team…Read more.
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👀 New week, new job drops
Whether you’re seeking your dream role or dream employee — Femstreet Jobs has you covered. Check out all the new opportunities on our Job Board. The Femstreet job board makes it easier for everyone to recruit from and find their next big gig within our global community.
Want to get in front of Femstreet’s finest? Featured job posts sit on top of the feed, get promoted in our newsletter, and will be tweeted. New jobs drop every Friday on Twitter!
Featured Jobs this week (remote if not stated otherwise)
👉 Founder Success Manager @Visible.vc
👉 Content Manager @Nuggets (London)
👉 Data Engineer @SwagUp
👉 Investment Analyst Intern @Nauta Capital
👉Senior Product Manager, Growth @Wikimedia Foundation
👉Sales Executive @Onepilot (London)
👉Finance Manager @Klang Games (Berlin)
👉 Product Analyst @Classkick
👉Analytics Engineer @Hex
Check out all the open roles or post your own here.
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Our readers are global, diverse, ambitious professionals, entrepreneurs, and decision-makers. I’ve created a sponsor deck for those who want to partner with us in 2022.
In case you missed it
Community-Led Growth Nirvana - for everyone
Me, My Teen Self and Instagram - for everyone
How to set up a modern GTM motion for a SaaS startup. - for everyone
Are sports cards the future of retail investing? - for everyone
How to hack media messaging and effectively bootstrap PR - for members only
8 things to think of when first angel investing - for members only
How to build and scale a remarkable startup without compromising on people or culture - for members only’
Til next Sunday, friends 👋
Comments, questions, tips or raising your Seed round? Send me a note