A template for your cold emails; Passion projects; What distinguishes marketplaces that endure
Your weekly Newsletter on Women in Tech and Venture Capital
Welcome to Femstreet, a weekly newsletter featuring must-read content by female operators and investors. I try to make this one of the best emails you get each Sunday morning. If you enjoy this issue, please like it above. Join our premium membership today to connect with and learn from peers and experts, leverage resources and discover career opportunities.
Hi friends, this is issue No. 140. As is ISFJ (I= introvert), staying at home wasn’t too bad for me. However, I’ve escaped London and flew to Sweden last Sunday and been living a pretty normal life for about a week. I also tried to switch off a little for midsummer - so much that I accidentally scheduled this newsletter to go out on the wrong date haha - and this issue may feel a little shorter than usual.
What you will learn today.
Why you are most powerful when your identity is tied to your own name.
How seed-stage founders should change their recruiting practices.
How to use cold emails.
What distinguishes the marketplaces that endure.
Let’s get this started.
Intercom announces the promotion of Karen Peacock to CEO. Brittany Davis on becoming General Partner at Backstage Capital. Just 2.7% of top roles in big tech held by Black executives. Kauffman Fellows is diversifying its board and unveiled its most diverse class yet. Unicorns are out, profits are in: A new approach to venture capital. Why posting a black square to Instagram is not enough. Array VC allocates $1m for underrepresented enterprise founders. What we can learn from the first women in tech. Do you see your investment as an asset or as a brand? This Glossier alum just launched a seriously chic non-alcoholic aperitif. Google lays out a spate of changes designed to diversify its management, its products, and startups. The manager’s guide to inclusive leadership and a VC’s guide to investing in black founders. Why making Juneteenth a company holiday is a powerful statement.
From The Investor
Dissecting dopamine’s dominance on consumer decision-making. Meera Clark / Obvious Ventures
Tips on using cold emails to help get a job, internship or career advice. Amy Cheetham / Costanoa VenturesI broke into investment banking (from a non-target school🙄) via a cold email. To be clear, it wasn't just one, I probably sent 150, but it worked eventually. Here are my tips on using cold emails to help get a job, internship, or career advice -- THREAD 👇
Bonus from the Northzone team: A template for your cold emails.
B2B service marketplaces tend to be much harder to monetize compared to goods marketplaces. Here is why and what to consider. Julia Morrongiello / Point Nine Capital
An analysis of the rapidly developing remote work landscape and the implications on the broader future of work. Elaine Zelby / Signalfire VC
Why the tireless pursuit of happiness (not GMV) is ultimately what distinguishes the marketplaces that endure and the importance of a new happiness threshold and identifying and maximizing “tipping loops”. Sarah Tavel / Benchmark
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From The Operator
How the location of work impacts organizational culture and talent management in a post-COVID19 world. Jenilee Deal / Netflix
“Start a newsletter, a passion project, or a new venture that lets you tie your identity to something that actually matters — your own name. Nothing is more liberating.”
Known of anyone who has quit a job at the start of the pandemic to launch a company? Anyone who dreams of building something cool should read this by Polina Marinova / The Profile
In a time of deep uncertainty, how should seed-stage founders change their recruiting practices? Have a good Zoom game. Katelin Holloway / Initialized
All you need to know about the structure of convertible notes and how they impact your startup’s future. Ariella Young / Axis
How to start a UX/UI designer career and be successful. Olha Bahaieva / Toptal
On pivots and how to stop banging your head against the wall trying to make it work when you’ve come up with something better. Lindsay Trombley / Wovn
How you can create your own CS degree online. Randall Kanna / Base
You are a startup operator or investor and publish your articles on Medium? We’d love to bring your content to our platform. Each month we will publish a select number of articles written by our operator and investor community just like this post from Justine & Olivia Moore of CRV on vertical social networks. Our subscribers include the most important and interesting women in technology and business. Here are some of them. If you want to join this incredible group of Femstreet contributors, please reach out.
Note: We can’t guarantee you a spot but we will always consider your articles for our Sunday newsletter.
And In Case You Missed It
Tips for founder personal brand building - for members only
How to build and scale a remarkable startup without compromising on people or culture - for everyone
6 lessons from building a business in a downturn - for members only
VC interview tips and templates with Going VC- for everyone
Thank you for being part of Femstreet this Sunday. 👋
Banner image credits: Fortune, Forbes, Glossier, All Raise, Canva, Ethel’s Club, OV, NYSE
Written by Sarah Nöckel, Early-Stage investor at Northzone. All things workplace tech and enterprization of consumer. Born in Germany. Based in London. You can find me elsewhere on Twitter and Instagram.